The European frost has not only reduced raspberry supply — it has shifted consumer behavior. With fresh fruit becoming more expensive and scarce, shoppers are increasingly turning to shelf-stable alternatives like freeze-dried fruit.
Richfield Food is perfectly positioned to meet this demand. Their freeze-dried raspberries bring:
Fresh Taste, Shelf-Stable Form: Preserved at peak ripeness, FD raspberries taste fresh but last for over a year.
Health Appeal: No additives, just natural fruit with antioxidants intact.
Organic Certified: A major selling point in Europe’s health-conscious retail sector.
Beyond raspberries, Richfield’s Vietnam factory supports the trend toward tropical and IQF fruits. Consumers now want variety: dragon fruit in smoothies, mango in granola, pineapple in snacks. Richfield can deliver these in both FD and IQF forms, giving retailers and brands an innovative edge.
By aligning with Richfield, European buyers can not only weather the current raspberry shortage, but also capitalize on long-term consumer trends toward convenience, health, and diversity in fruit products.
Post time: Aug-28-2025