Beyond Raspberries — Richfield’s Smart Strategy to Diversify FD Tropical Fruits

As the global raspberry market faces price volatility due to weather disruptions and supply chain stress, forward-thinking suppliers like Richfield Food are embracing diversification. By expanding from traditional berries into high-demand tropical fruits, Richfield is redefining the freeze-dried fruit sector and stabilizing the global supply network.

Richfield’s dual factory system — with a core base in China and a strategic plant in Vietnam — provides access to an exceptional range of tropical fruit sources, including mango, pineapple, banana, and dragon fruit. These locations are close to some of the world’s richest tropical farming regions, allowing fresh fruit to be processed within hours of harvest, preserving natural sweetness and nutrients.

The Vietnam factory, equipped with Toyo Giken freeze-drying lines, has made Richfield one of the few producers in Asia capable of handling both FD and IQF tropical fruits at industrial scale. The result is a dynamic product mix that not only protects against berry shortages but also meets the growing consumer demand for exotic fruit-based snacks and ingredients.

 FD Fruit Export Mix — Global Market 2024

FD Fruit Type

Share of Global FD Export Volume (%)

Avg. Global Price (USD/kg)

Richfield Specialization

Market Trend

Raspberry 24% 58 ✅ Strong Rising price due to frost
Strawberry 20% 48 ✅ Strong Stable
Mango 18% 40 ✅ Excellent (Vietnam) High growth
Pineapple 14% 36 ✅ Excellent (Vietnam) Strong growth
Banana 12% 32 ✅ Good Growing
Others (e.g., dragon fruit) 12% 30–35 ✅ Emerging Rising demand

Data sources: FAO Food Export Index 2024, Vietnam Trade Data, Richfield internal estimates.

 


 

Diversification not only secures Richfield’s supply chain but also gives global buyers pricing flexibility. When berry costs rise, FD mango or pineapple can offer a profitable substitute in blended snacks or cereals — keeping taste innovation and margins intact.

Richfield’s R&D team also works closely with brand clients to develop custom fruit combinations and OEM/ODM projects, helping them launch innovative, high-margin products under their own labels.

In a world where weather can disrupt entire harvests, Richfield’s diversified FD fruit strategy ensures that its clients are always one step ahead — with stable supply, better pricing, and creative new product possibilities.

freeze-dried-raspberries


Post time: Oct-21-2025